Customer Profile
Volcom Systems is an independent software vendor that is looking to launch a revolutionary web application management tool based on J2EE standards. This product will offer comprehensive monitoring and deployment capability and seamless integration into any enterprise architecture.

Business Situation
Volcom Systems employs a low-cost software development model that allows the vendor to pass cost savings onto their customer base. Having recently completing beta for a version 2.0 product, Volcom Systems was interested in moving upstream into larger accounts and enterprise-level installations. Volcom had aggressive plans of moving from a $1 million organization to $6 million by end of year.

Velociti Solution
Velociti Partners was engaged to offer analysis on the current market landscape as well as advice on product positioning and market entry. Velociti embarked on a complete competition analysis and customer study and constructed an effective value chain model to accelerate profitability and competitive market position. "Velociti Partners helped us accomplish more in 30 days than we had accomplished in a year prior," said Fran Rackoff, CEO of Volcom Systems.

Outstanding Results
The engagement of Velociti Partners provides significant benefits to Volcom Systems, including:

• Establishment of highly effective leveraged sales model
• Company increased product revenue by 300% within 1 month
• Identified strategic account base and made key introductions
• Began building effective internal sales staff
• Assisted in establishing 4 key industry partnerships
• Significant increase in marketing ROI